Downtown Baton Rouge’s new master plan is here. What’s in it?

After months of research and stakeholder engagement, downtown Baton Rouge’s new master plan has arrived. Plan Baton Rouge III lays out an ambitious road map...

Baton Rouge tourism had a $1.3B impact in 2025

Tourism in the Capital City generated $1.3 billion spent by visitors in 2025, supported more than 42,200 jobs and drew 9.4 million visitors to...

Cook Out to enter Baton Rouge market by taking over stalled Starbucks site

North Carolina-based restaurant chain Cook Out plans to enter the Louisiana market, with its first location in the Capital Region. Cook Out purchased the roughly...

CPA firm to anchor renovation of long-vacant Corporate Boulevard office building

A long-vacant office building on Corporate Boulevard is set to return to commerce following a local investment and planned renovation, with a major tenant...

Q&A: Inside Wade Rousse’s private sector playbook for LSU

When Wade Rousse took over as president of the LSU System late last year, he inherited a sprawling, eight-campus enterprise at a time when...

Boomerang Comedy Theater expands its footprint in Mid City 

The Boomerang Comedy Theater is preparing to open a larger Mid City location this month, a move its owners say will allow the Baton...

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