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The Capital Area United Way: 100 years of partnering to meet needs

As The Capital Area United Way (CAUW) proudly celebrates 100 years of continuous operation, there’s no doubt that much has changed since it began. But through the power of leveraging community partnerships, one thing remains: CAUW’s strategy of improving lives of those in the surrounding 10-parish area.

Described by President and Chief Executive Officer George Bell as a “funder and fundraiser,” the 501(c)3 organization utilizes the support it generates from its donors, volunteers and over 250 corporate partners.

AT A GLANCE

Top executives: Charlene Montelaro, Board Chair; Cheri M. Ausberry, Board Chair-Elect; George Bell, President and Chief Executive Officer; Amey Shortess Crousillac, Executive Vice President

Phone: 225.383.2643

Address: 700 Laurel St., Baton Rouge, LA 70802

Website: cauw.org 

“In the last three years alone, we have been able to grant over $10 million to 89 non-profits in our 10-parish service area,” reports Bell. “In addition, we support internal initiatives such as our Volunteer Income Tax Assistance program, BankOn and 211.”

211 is CAUW’s free and confidential resource call center. By calling this easy-to-remember number, anyone within CAUW’s 10-parish service region can be connected to the best resource to meet their needs.

“This line has been successful because callers are talking with a trained specialist who is knowledgeable, compassionate and solutions for food insecurity,” says Bell. “And if you have a need beyond the primary reason you called, our call specialists are trained to answer those questions as well.”

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